SBRAIYour AI Creative Director
Never wonder what ad to create next.
SBRAI learns your Brand, studies your winning ads and remembers what you've already tested — so every new Creative starts with context instead of a blank page.
Creative Memory · Winner DNA · Concepts · Production · Generator-Ready Prompts
Pay Once vs Monthly — Demo v3
Video · Faceless · 21s
- One-time payment contrast
- Real product demonstration
- Clear recurring-cost objection
Pay Once vs Monthly
From Winner DNA · Exploit
Test a second execution
The first Build is promising, but the Concept is still under-tested.
Creative amnesia
Your brand is learning from every ad.
But where is that knowledge going?
Your Creative history gets scattered across ad accounts, folders, spreadsheets, chats and production tools.
A Winner gets copied. A Loser gets forgotten. A good Concept gets confused with one bad execution. Then next week, the team starts again.
SBRAI turns that history into Creative Memory.
SBRAIYour brand shouldn't forget what it learns.
SBRAI connects the strategic idea behind every Creative with the executions you actually test. So instead of remembering only "this ad won", you can remember what the Concept was, which execution ran, where it came from, what happened and what deserves another test.
Creative Memory
Build a Creative Memory instead of starting from zero.
One Creative result does not define the entire idea. SBRAI keeps Concepts and executions connected so your testing history stays useful.
Pay Once vs Monthly
Big idea: stop turning a simple purchase into another monthly bill.
4 executions tested
Static Comparison
UGC
Product Demo
Carousel
One idea. Multiple executions. Different evidence.
Concept ≠ Execution
Winner DNA
Don't just copy your Winners.
Understand what deserves to survive.
SBRAI separates strategic signals from execution details.
It distinguishes observation from interpretation, and does not pretend to know exactly why an ad won when the evidence cannot prove it.
“Pay once. No monthly subscription.”
- One-time payment contrast
- Real product demonstration
- Clear recurring-cost objection
- ×Exact actor
- ×Exact background
- ×Exact camera angle
- ×Exact editing style
Turn the recurring monthly cost into a visual comparison
Keep the one-time payment contrast and the product demonstration. Change the actor, the setting and the pacing.
Observation: the demo appears in the first 3 seconds of every Winner Build.
Interpretation: may reduce scepticism early — evidence is not conclusive.
Built on timeless advertising principles
AI speed.
Direct-response thinking.
SBRAI doesn't create advertising ideas from random inspiration. Its strategic methodology considers the principles behind decades of effective direct-response advertising: market desire, customer awareness, market sophistication, specific problems and desires, offer, proof, objections, differentiation, mechanism, specificity, visual demonstration and psychological motivation.
The AI provides speed. The methodology provides discipline.
Not more ideas. Better reasons for creating them.
How it works
Five steps, one loop.
Teach SBRAI your Brand
Products. Audience. Problems. Desires. Objections. Claims. Voice of Customer. SBRAI creates your Brand Brain.
Start with a Winner — or without one
Upload an ad that has already worked and SBRAI analyzes its Winner DNA. No Winner? Start from Brand Discovery.
Find the next Concept
Exploit useful Winner DNA, or Explore new territory. SBRAI recommends one direction first — you can always see alternatives.
Turn strategy into something producible
Concept → Hook → First Frame → Script → Scenes → B-roll → Production. No blank page.
Test. Remember. Repeat.
Mark the Creative Winner, Promising, Average, Loser, Live or Untested. SBRAI keeps the result connected to the original Concept.
Next move
SBRAI doesn't just give you more options.
It recommends the next move.
My next move
Test another execution of
Pay Once vs Monthly
The first execution performed well, but the Concept has only been tested in one format.
See other options
Production
From "good idea" to "record this now."
A Creative strategy is useless if it never gets produced. SBRAI turns your Build into concrete actions, one task at a time.
Already use Higgsfield, Veo, Kling or another creative tool?
Keep using them.
SBRAI isn't trying to replace your production stack. It gives your production tools something they usually don't have: the Creative Memory of your Brand.
- what you're testing
- why you're testing it
- what came before it
- what the Concept is
- which execution you're building
SBRAI decides. Your favorite tools produce.
Prompt Studio
Stop explaining your brand to every AI tool.
SBRAI already knows your Brand Brain, Winner, Concept, Hook, Script, Scenes, Claims and production plan. Prompt Studio compresses that context into execution instructions.
Creative
Pay Once vs Monthly — Video — Faceless
Generator
Higgsfield Video
Reference
Prompt Only
Master prompt
Vertical 9:16, faceless product demo. Open on a side-by-side visual: "€199 once" vs "€29 / month, forever". Show the real checkout screen, no stock footage. Cut to the product in use at 0:05. Tone: calm, specific, direct-response. State the one-time payment fact only — no unverified claims.
No winning ads yet? Start anyway.
SBRAI can discover new creative territory directly from your Brand Brain — products, audience, problems, desires, objections, offer, differentiators and Voice of Customer.
Start Brand DiscoveryCreative learnings
See what your creative history is actually telling you.
SBRAI reports what it can observe — "this angle appears in 3 Winner Builds" — instead of claiming to know why you win.
One-Time Payment
5 tests · 3 Winners · 1 Promising
Before / After Comparison
1 test
Product Demonstration
11 creatives
UGC Testimonial
Insufficient evidence
From scattered Creative work to one Creative system.
Without SBRAI
- Folders
- Ad accounts
- Random prompts
- Notes
- Spreadsheets
- Forgotten tests
- Unclear next step
With SBRAI
- Brand Brain
- Winner DNA
- Concept lineage
- Creative Builds
- Production
- Prompt Studio
- Test History
- Next Move
One Creative system. One memory.
Built for people who need new ads constantly.
Performance Marketers
Turn testing history into the next creative direction.
Founders
Stop carrying Creative strategy in your head.
Creative Strategists
Keep Concepts, execution and performance connected.
Agencies
Build structured Creative Memory across Brands.
SBRAI is not another AI video generator.
It doesn't compete on "generate 100 videos". It exists to answer:
Pricing
One plan. Founding Beta.
SBRAI Founding Beta
€29 / month
Everything you need to build your Brand's Creative Memory.
- Brand Brain
- Winner DNA
- Brand Discovery
- Exploit / Explore
- Creative Concepts
- Creative Builds
- Guided Production
- Recording Mode
- Prompt Studio
- Creative Testing Memory
- Next Move Recommendations
- Beta improvements
Generous AI usage included during beta.
Founding Members keep their Founding price while their subscription remains active.
Join the Founding BetaCancel anytime.
Questions.

Your next Creative shouldn't start from zero.
Build the memory that connects your Brand, Winners, Concepts, executions and results.
Start building your Creative MemorySBRAI — Your AI Creative Director